59club USA Honors Myrtle Beach National with Bronze Flag Award
Myrtle Beach National, home to three Arnold Palmer designs, has been recognized among the nation’s top-performing golf facilities, earning a Bronze Flag Service Excellence Award from 59club USA, a global leader in customer service analytics for the golf and hospitality industry.
The award was presented during 59club USA’s third annual Service Excellence Awards in Orlando, Fla., which brought together industry leaders from across the country to recognize excellence in customer service, sales, operations, and leadership.
Honorees are determined through data collected via 59club’s mystery shopping program, a comprehensive evaluation of the guest experience that measures every stage of the golfer journey — from initial inquiry and booking to on-site service, course conditions, and post-round engagement. The program also assesses the sales experience for golfers inquiring about memberships, group outings, and special events.
Myrtle Beach National’s recognition reflects a long-standing commitment to exceptional customer service. Throughout the 2025 review period, the property consistently exceeded 59club’s demanding performance standards, delivering guest experiences that impressed evaluators at every touchpoint.
In a market known nationally for the depth and quality of its golf offerings, recognition from 59club USA further reinforces Myrtle Beach National’s standing among the area’s premier golf destinations.
